OpTree asked the founders why people should learn about United First Financial™, and the opportunities. “Unfortunately, there is a general lack of education in the market when it comes to understanding interest rates and interest payments,” John Washenko said. “People just do not understand why or how you use a 10% loan to pay down a 6% loan. People focus on the interest rate rather than the interest paid. Often, people get so caught up with low interest rates that they ignore the amount of time the balance will generate interest.”
A large balance, such as a mortgage, generating interest over years and decades, leads to much higher charges overall than monthly interest charges on a line of credit, even if that credit line has a higher interest rate. Matt Lovelady explained further: “I would rather pay $1,000 in interest on a 10% loan, than pay $2,000 in interest on a 6% loan; literally I can show people how to save money with a higher interest rate every day of the month.”
The founders emphasized that this lack of understanding keeps people tied to mortgage programs that don’t work well. “People need to invest and protect themselves. When using the Money Merge Account™ program, they will have many more financial options to help them invest in their future,” Skyler Witman added.
“Current shifts in the market have been very positive for us. Millions of homeowners have been using their homes as a cash account over the last several years which was inherently dangerous. This shift in the market has brought them back to the current situation; they realize they cannot do this. When home values drop, they must stop deferring their financial issues and meet their problems head on,” Matt commented. “People are realizing that they must get back to sound financial principles and are now at least open to them and realizing that paying off their home and debts allows them the freedom to invest and use their home as an asset down the road.”
As consumers investigate the Money Merge Account program, the math tends to convince them. One mortgage broker said that he purchased the program to expose UFirst™ as a fraudulent company. However, after a few months of using the Money Merge Account program and trying to find the faults, he then realized that the program was working and doing what it was intended to do. Not only did he change his opinion and report that online, he has become an agent with the company, and has had tremendous success as a result.
We were especially interested in how some of the sub-prime lending was affecting UFirst and homeowners. “The sub-prime market affects any homeowner, lender or financial service provider that touches the home markets. We are lucky and have limited exposure, but the more the mortgage market tightens up, the harder it is for homeowners to obtain a HELOC or Home Equity Line of Credit,” Skyler explained. “Within the next 3 months, clients will no longer need to have a HELOC and it is expected that they will also be able to use a credit card, which will help us further explode into the market.”
John added, “We have fought a lot of battles over the last several years with the skeptics and critics out there. Any time you present a market solution which eats into the big guys’ market share, you are a threat. We are now noticing a trend of acceptance in our business model and people appreciate that what we are selling is really an alternative which can be very valuable to them. Paying down your home and debt and reducing the amount of interest you are paying will lead to all that money going to work for you, building lasting wealth and security. That is real, not just something that you feel good about after a charismatic person does a presentation. The math behind it brings it to reality.”
“The vast majority of people who are skeptics are so because they have been trained to only believe one business philosophy when it comes to mortgages and interest rates,” Matt explained. “We have a proven and successful model that helps educate people on how their spending decisions will affect them not just today, but 5, 10, 20 years down the road. Emotional spending is foolish spending. Wise spending today leads to larger and freer spending down the road.”
With nearly unlimited potential for growth and a solid base of satisfied clients, United First Financial is changing the world, one homeowner at a time. Visit www.unitedfirstfinancial.com for further information.
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The program prompts you to send large extra principal payments to your primary mortgage from your line of credit. This raises the balance on your line of credit, but does not increase your total debt. By lowering your mortgage principal balance, you eliminate years’ worth of monthly payments, and lower the total amount of interest you pay over the life of the loan. In addition, a larger portion of your future monthly payments will apply to your mortgage balance, making each payment more effective.
Over the past few years, the program has grown to allow the company to extend its services by rolling out educational seminars across the country and working with thousands of American homeowners to get them on the fast track to financial freedom without a mortgage. The demand for the Money Merge Account program has been growing exponentially, and the company continues to bring on board additional resources throughout the country to expand market share.

