OpTree

Nutrilite introduced its newest product this week, the Glucosamine-7. The primary component of the new product is 5-Loxin, which the company claims has been shown to help protect and lubricate joints and cartilage.

The newest addition to the Nutrilite family, the Glucosamine-7 is a proprietary formula that not only includes the beneficial 5-Loxin, but also contains glucosamine, boswellia, manganese and hyaluronic acid, a specially designed formula that has been shown to help aid in joint movement and improve overall cartilage and joint health for better all over body function.

Also in the Glucosamine is the exclusive Nutrilite Acerola Concentrate, a patented citrus flavored additive that contains a natural source of vitamin C, phytonutrients and bioflavonoid concentrate.
Clinical studies conducted by the company have shown that participants who took daily doses of Glucosamine’s primary component, Loxin have reported better movement and a reduction of joint discomfort. Those in the study also had a reduction in enzymes that damage connective tissues.

Gary Mougalian, Director of Amway Global said the company is proud to have created a product that will help people, “Nutrilite is proud to create a superior product that provides noticeable relief by helping the body naturally build, repair, and maintain the structures surrounding joints and bones.”

Popularity: 4% [?]

Mannatech (NASDAQ: MTEX) is facing more legal problems. This time from the enforcement division of the Securities and Exchange Commission. Mannatech, the Texas based supplement maker, is no stranger to lawsuits. The company is still dealing with a complaint filed by the Texas Attorney General over claims the company has made about the health benefits of its supplements.

This time around, it’s the SEC is threatening to take action regarding the suspicious firing last October of Mannatech’s accounting firm, Grant Thornton LLP. The threat, in the form of a Wells notice, was sent to the company on Friday, with copies being sent to both the CFO and chairman of its audit committee. The firing came after Thornton demanded that Mannatech either remove chairman and founder Sam Caster from all responsibilities, or find a new accountant. Mannatech decided to fire Grant Thornton and then hired a new firm, BDO Siedman LLP, the next day.

While Mannatech did release a statement to the SEC regarding the firing, they apparently did not file the appropriate 8K that is required within a 5 day period, and now the SEC wants some questions answered.

The Wells notice is merely an indication that the SEC’s enforcement division plans to seek a cease and desist proceeding against Mannatech. The Wells notice gives the company a chance to defend itself in an effort to prevent any further action.

I’m guessing that Mannatech will fully cooperate with the SEC. The complaint filed by the Texas Attorney General last year, is still pending in court, and Mannatech CEO Wayne Badovinus has openly admitted that the earlier complaint has taken a significant financial toll on the company. I suspect we will see a resolution within the next week- we will keep you posted.

Popularity: 2% [?]

For the thousands of our readers and many more who work to support the direct marketing industry, have a Happy Labor Day!

We are back with more great news and product launches tomorrow along with a new company profile we are working on for the evolving company Jus!

Safe and Happy Holidays to all!

Popularity: 1% [?]

There was a very special birthday announcement made on the Today Show July 16th. Willard Scott, who famously sends out happy birthday wishes to those who have reach the 100 year + mark each morning on the show, announced the one-hundredth birthday of Bonnie Longaberger, the mother of the founder of the Longaberger basket company, Dave Longaberger.

Bonnie Longaberger not only received attention from the national morning show, but also received well wishes from the thousands of Longaberger sales associates who fondly refer to her as “Grandma Bonnie.”

Longaberger was founded by Bonnie’s son Dave in 1973 and Bonnie herself served as an inspiration for the company and many of its products, including their popular daffodil basket.

“Grandma Bonnie has been known as much for her love of the simple life as for her wit and humor,” said Tami Longaberger, her granddaughter and chief executive officer and president of The Longaberger Company, based in Newark, Ohio. “She is remarkably resilient and remains one of the strongest women I know.”

Willard quoted Bonnie as he wished her a happy birthday saying that the basket company matriarch believed that, “A person should have a good sense of humor, and if that doesn’t work, they should rely on the Lord.”

Popularity: 1% [?]