Chef Selections a Tucson-based holdings company - has announced that they will introduce its new operating division, Passion 4 Life Liquid Drink later in the month (although we are not quite sure how it will differ from the current drink the company already produces).
Chef Selections Inc, is comprised of two separate direct sales divisions, one is Chef Selections Gourmet Foods, which sells Gourmet Food products and nutritional products, and Passion 4 Life - a health and wellness company.
Passion 4Life was developed by Charles Van Kessler, a Dutch American who developed this all-in-one multi-vitamin after years of taking over 10 pills a day. Kessler and the team and Passion 4 Life felt that the liquid vitamins and drinks are better absorbed by the body and therefore, more effective.
While the “in” thing these days is to fill drinks with all the latest superfruits, noni, goji, acai, etc…..Passion 4 Life focused on filling their products with as many vitamins and nutrients as possible. Their drinks and supplements have an Aloe Vera base, and includes 175 essential vitamins, minerals, herbs and antioxidants.
The Passion 4 Life liquid vitamin drink is also 100% sugar free, carb free and calorie free which is pretty rare in the current marketplace.
“We think that we really have something special in this new product,” said Don Karn, Chairman of Chef Selections. “Passion 4 Life is like no other vitamin supplement or drink on the market. The initial response to our planned network marketing program has been overwhelming.”
Neither website has any specific information on when or how Chef Selections will roll out the new operation division Passion 4 Life Drink. The official press release can be found on the Chef Selections website.
My only concern about Chef Selections and the holdings co in which it operates under is it’s financial capacity. The company is currently public and trading on the Pink Sheets at $0.03 with no trading volume to speak of.
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