In the past few weeks, LifeVantage (the health products company that produces an anti-oxidant booster called Protandim) has been aggressively adding people to its corporate team.
Jan Strode (prominent industry expert, advisor and strategist to companies ranging from start-ups to Fortune 100 companies on the topics of marketing, communications and sales) and Peter Baloff (award-winning copywriter, producer and director, serving many of America‘s top ad agencies and Fortune 500 companies) were added to help spearhead creative, marketing, and national public relations efforts.
Also of significance, the company announced that Fox Broadcast executive Richard Doutre‘ Jones and business leader Garry Mauro have joined the Board of Directors.
Both announcements come at a significant time for LifeVantage which recently announced expansion plans into Asia and increased traction here in the US. The additions to the team represent significant steps for this newer Direct Selling company to compete in a very crowded, but evolving marketplace.
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