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If you’re searching for the perfect movie to watch this weekend, look no further. Believe, a satire/mockumentary/comedy-www.believethemovie.com- has just been released onto DVD. Believe follows some pretty funny characters involved in an MLM business to see what daily life and daily business in the industry is truly like.

Loki Mulholland, the writer and director of the movie is a former Amway distributor, who although he says tried hard, didn’t make the kind of money he had hoped for. Believe includes many of the experience Mulholland went through, but also includes experiences from many different people within the industry. While the movie does poke fun at many of the common misconceptions surrounding the industry, Mulholland feels that even MLMers will find themselves laughing along. “It’s a light-hearted comedy about the business in a way that MLMers can get a good laugh as well as those who oppose MLMs. But there’s a lot of truth to the movie as well,” he notes.

Believe is set in the generic town of Springfield and follows the life of Adam Pendon played by Larry Bagby (Walk the Line). Adam is an unemployed steel miller worker who is looking for a new way to make some money. Adam is introduced to Mark Fuller, the stereotypical MLMer played by Lincoln Hoppe, (a commercial actor and has been in movies such as Saints and Soldiers). Mark Fuller works for Believe Industry’s which sells a variety of household products. The movie follows Adam, Mark and the other “Believers” to see what life is like in all aspects of the industry from rookie to vet, to anyone in between.

“The main reason for the film, is to entertain people, to have fun and make a light-hearted comedy. I guess you can also consider it a form of therapy for MLMers too,” says Mulholland. While he’s has already been threatened with a lawsuit by one MLM company, he’s hoping people will see the comedy in it all. I’ve seen several clips of the movie, and they are pretty funny. They definitely play to the many false misconceptions within the industry, but its all in fun, and it’s important to laugh at oneself.

Mulhollland is quick to note that this movie is based solely on his experience and he does not speak for the entire industry. After seeing several clips, I think that even those who are active in the MLM world will be able to relate to the comedy of it all and chuckle and the exaggeration of the stereotypes. Also, keep an eye out or, ear I should say for, the films theme song, also called “Believe, which was written by Mulholland, who considers himself a songwriter first, movie maker second. The song is sung in the movie by Graham Russell of Air Supply.

Here is a short trailer of the movie, let us know what you think.

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