Natural Health Trends Corp. has launched their product line in Italy. NHT Global’s European Subsidiary, NHT Global Europe, S.R.L announced the launch at two event held last week in the Italian cities of Bologna and Vincenza.

Distributors in Italy will have several options in how they choose to sell the NHT health products; they can either choose the person-to-person option or use the advanced Retail Cart tool, an easy to use online application that allows distributors to sell to a larger group of consumers.

“The importance of our ability to sell direct in Italy is very significant,” commented Paolo Giuliani, the managing consultant in charge of NHT Global’s European market development. With the opening of retail selling in Italy, we are closing the pre-launch phase and can now direct the pan-European expansion of NHT Global from a solid foundation,”

According to the Worldwide Federation of Direct Selling, the direct sales market in Italy saw sales in excess of $3.59 billion dollars, making it the eighth largest market in the world, and the third largest in Europe. NHT anticipates that after a successful launch in Europe, their continued expansion throughout Europe will smooth. NHT also announced a new enhanced compensation plan for its European markets that will make it easier and more lucrative to be a distributor for the company.

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