Nutrilite posted a record $3.1 billion in sales over the last 12 months according to its owner, Alticor (Amway/Quixtar).
The Nutrilite brand has more than 200 nutritional supplements - including tablets, capsules, powder drink mixes, and nutritional snacks and bars - available in over 50 countries around the world by Amway and Quixtar distributors.
“This is quite an accomplishment for the Nutrilite brand and the many thousands of Amway and Quixtar IBOs,” said Alticor President Doug DeVos. “Nutrilite has become a recognized brand globally and is on track for continued market growth in the years ahead as our IBOs continue to make deeper inroads with our health-conscious consumers.”
“This is a remarkable achievement within an extremely competitive global marketplace,” said Candace Matthews, Alticor’s chief marketing officer. “The market validates our findings that Nutrilite’s array of
vitamins, minerals and dietary supplements are among the best in today’s market and will remain so for years to come.”
There are VERY few Direct Sales/MLM companies generating this kind of revenue. The $3B mark is a significant achievement even for Alticor.
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I am not a big fan of this giant company but must agree that this is a pretty impressive announcement.
$3Bil is insane for an mlm co.
Comment by John Valgoin — June 24, 2008 @ 8:56 am