Posts Tagged ‘direct marketing’

When it comes to how to build your MLM business, it would be fantastic to have prospects calling daily for information about their business. This would be every networker’s dream. In reality, this concept isn’t totally out in left field. There are things you as a networker can do to attract people to them. Here are 5 tips to get started in the right direction!

Tip #1: Use a Relationship Building Tool
One of the first things to realize is people do not join a company, but a sponsor. This happens because a know, like, and trust relationship has been built. So, in order for this to occur, you need some type of relationship building tool.

You could use a tool such as Tom Schreiter’s “How to Get Rich without Winning the Lottery” book, a CD, brochure, or anything that explains the benefits of network marketing. You just pass out this tool. What happens is if a person really is interested, they will contact you.

Here is how this works. Let’s say during a conversation a person, they indicate they are having difficulty or problem. When the timing is right, a few opening statements you could use are:
*I’ve been reading up on how to take control of my finances.”
*I just read a book on how to . . . “
*You want to make more money? That’s awesome. What’s your plan?”
*”I just started taking a capsule that is helping me sleep better at night. Here is what happened.”
That’s it. Then end with something like “This book may or may not give you ideas” or “It may not be what you are looking for.” Statements such as these give the person permission to say “no” right away and that’s ok.

Tip #2: Develop Leaders From Your Desk
Everyone who works in an office usually has something on their desk that their colleagues might be interested in such as candy. Why not put your book, brochure, magazine, etc. right in plain sight so people can see it? Let them take it if they want and just replace it. Who knew how to build mlm could be done right from a desktop!

Tip #3: Work That Internet.
If you are a person who builds your mlm on the internet, always include information about your marketing tool in the signature file along with contact information. Make sure it is an eye catching headline so people will want to click through to see what you have to offer.

Tip #4: Arm Those Business Cards.
Usually every business person has a business card, including you. Unfortunately, when cards are passed out, too many times they end up in the garbage. How can you stop this? Well, give them a reason to contact you. For instance, if you are promoting the “How to Get Rich without Winning the Lottery Book”, you could put on the back of your business card something like: “For a free copy of “How to Get Rich Without Winning the Lottery”, just call me. Your phone will ring with a message like that.

Tip #5: Let Your Voice Mail Act As A Recruiting Tool
Everybody, including you, has some sort of voice mail. All you do is to leave a message such as:
“Thanks for calling. I’m away from the phone right now but I’d love to hear from you. Leave your name, phone number, and purpose of the call and I’ll get back in touch with you. By the way, if you are calling about getting a free copy of the book, “How to Get Rich without Winning the Lottery”, let me know!” That’s it. Some people will call because they just can’t help themselves after hearing a message like that.
As you can see when it comes to how to build mlm, there are specific things you can do to attract people to you. Using a low key relationship building tool such as a magazine, brochure, book, dvd, etc., can be a great way to build your mlm business. Prospects can be contacting you daily. Why not take action and get started today!

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About the Author

Monique Hawkins is a professional network marketer. She finally found the answers she was looking for in chapter 10 of a free ebook and now is having a lot of fun. To grab your free copy, go to How to Build MLM: Find Success in 10 Steps If you are looking for free mlm tips and free mlm resources to build your work at home business, visit http://www.squidoo.com/tipstoexplodeyourhome-basedbusiness

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As many people know, MySpace is one of the hottest social networks around. With well over 100M accounts, the phenom continues to attract over 200,000 registrations per day! The Company, which began in 2003, was sold to News Corp for $580M.

myspace-logo.jpgOne of the most effective ways to generate free network leads for your MLM business is through social networking sites. Social networking sites have taken the internet by storm over the past few years. Whether it be business networking sites such as Ryze, Fast Pitch, and Direct Matches, or more generic sites such as MySpace and Facebook, there are endless possibilities to build relationships with others, get free leads for your MLM business, as well as to market your product and services.

One of the most popular social networking sites is MySpace. Initially thought of as a place for teens to hang out and chat and the playground for music lovers and their fans, many business owners have discovered they can market their product and services very successfully, including network marketers. The following are the top ten creative ways you can use MySpace to generate free leads for your network marketing home business.

1. Build a fun profile

Your fun profile isn’t meant to be serious in any way. The purpose of it is to be goofy and fun! It can be about anything you find fun and humorous. At the end of your profile, you include a link to a splash or squeeze page about your MLM opportunity. Once your fun profile is created, you can start sending friends’ requests. MySpace lets you request 500 new friends’ requests every day, so you can build a friends list pretty quickly.

A couple of crucial points to remember about MySpace profile creations are:

a. It is a huge no-no to ever plaster commercial ads in your bulletin, comments, or email. Why? Because MySpace says you can’t in their terms and conditions and plus, the whole key to a profile is to make it non-commercial. You want to build relationships and not slam ads in people’s boxes.
b. Make your page a fun place to be with lots of cool things to do. Examples include sharing good restaurants and recipes, or posting fun and interesting things about your network marketing products and services.
c. Never put blatant sales copy in any of your profiles. This will spell the kiss of death if you do. Instead, share a few things about yourself as well as a link to your site. You can get as creative as you want with this, but in a classy way and not in a pushy, aggressive salesman way.

2. Create an interactive profile

With this type of profile, you want to get lots of interactive content. You can use trivia questions if you want. This works well because of the simple fact trivia questions are in and of themselves very interactive. You will still need a link on your profile page, but you also need to fill out as much as you can about yourself on your page as well. Make sure you include your picture. You can post a few trivia questions to your blog and then post a bulletin with one of the questions on it. You can then ask people to post answers on your blog and the first one who guesses right gets two kudos points.

Remember that every time you post a bulletin all your friends will receive it. This means, people will be coming back to look at your profile again. The more times folks review your profile, the more traffic
you will receive as well clicks on your link!

3. Invite your celebrity friends

What you want to do here is to search for the most famous name in your particular industry. It should be name that your potential leads would know. For example, if you were in internet marketing, it could be Zig Ziglar or Yanik Silver. For those in network marketing, it could Tom “Big Al” Schreiter”.

What you then would do is to use the MySpace search feature to search your chosen celeb name to find their profiles. Then, make a friends’ request. Next, go to as many famous names you can think of that are related to your niche and invite them all to be your friend. This is important because in MySpace, big names attract a ton of attention, especially for those just starting out. You will want to make sure that your heavy hitter friends are displayed in your top 4 and 8 friends slots as this adds implied credibility. It’s like the heavy hitter is endorsing whatever your network marketing product or service you are offering.

4. Surf your way through MySpace

This is very powerful. What it does is create viral campaigns in which you market to the friends of your friends on MySpace. What you would do is not only send bulletins to your friends, but also post on the comment sections of their profiles. This way, not only will your friend get the message, but so will all the traffic that visits the profile. If you make a great viral comment on a big hitter’s page, you can expect to get lots of traffic to your profile as well as clicks to your link. This equals more free MLM leads!

5. Keywords anyone?

You may not realize this, but content on Myspace is picked up by the search engines very, very quickly. If you share good content and good keyword concentrations, you will get indexed by the search engines. Just make sure it is good, quality content!

6. Post to Free Classifieds

Myspace offers you the opportunity to post classifieds. Make sure you carefully read the terms and conditions first. Numerous classified about your MLM products and services will get a lot more traffic to your profile link! More free leads for you.

7. Use the free Mozilla add on for MySpace

Mozilla is a browser like Internet Explorer. They offer a free tool bar that makes working on Myspace faster. You would go to http://www.mozilla.org to download it for free. Once you have done that, and it is installed, hit the “tools” button on top of the Mozilla screen. Then click “add-ons” and a small pop up window will come up. Next, click “get extensions” on the lower right hand corner of the window to be taken to a list of various add-ons. Select the Myspace utility and install it. You will then notice that the Myspace functions that appear on the top of the Mozilla browser. You will quickly discover how this speeds up everything you do on MySpace.

These are just a few ways that you can use the powerhouse social networking site MySpace to generate a ton of free leads for your network marketing home business. Create your MySpace account and profiles and kick your MLM MySpace marketing strategy into high gear today!

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About the Author

Monique Hawkins is a professional network marketer. She finally found the answers she was looking for in chapter 10 of a free ebook and now is having a lot of fun. To grab your free copy, go to How to Build MLM: Find Success in 10 Steps If you are looking for free mlm tips and free mlm resources to build your work at home business, visit http://www.squidoo.com/tipstoexplodeyourhome-basedbusiness

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tastefully-simple.jpg Tastefully Simple (Alexandria, MN) which offers gourmet foods through more than 24,000 independent consultants nationwide, and Women For Hire, which is the nation’s top producer of recruiting events for women, have joined together in promoting the ideal career opportunities for women.

This spring Women For Hire will host 10 high-caliber career expos around the nation where Tastefully Simple will have a presence as the organization’s direct sales company of choice.

“Partnering with Women For Hire is an excellent way to reach women interested in independent, flexible and rewarding work,” says Jill Blashack Strahan, Tastefully Simple founder and CEO. “Direct sales is an industry that offers incredible opportunities for women to achieve the lifestyles they dream about.”

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