OpTree

Well, it’s finally been unveiled, the newest and McDreamiest scent ever created by Avon, made its first appearance this weekend in New York. Patrick Dempsey, who plays Dr. McDreamy on the ABC hit drama Grey’s Anatomy, has finally given the public its first glance, and sniff of the scent that he created through a partnership with Avon.

We broke the news in April that the actor had partnered with AVON, the global beauty company to create a signature men’s scent. The new fragrance, which will be called Unscripted, was finally unveiled at a press conference at the Skyloft Penthouse in New York City.

Dempsey’s wife, Jillian, has been the global color director at Avon since 2006 and Dempsey felt that a partnership with the company was a natural fit. When it comes to fragrance, “It just felt better to go [with Avon] because I already knew everyone,” said Dempsey, “Lots of people are signing on to do things, but I wanted to be part of it by getting into [fragrance development] and understanding it so it becomes something that’s personal and that’s what Avon’s all about.

As of now, there is no sign of the new fragrance on Avon’s website, and no word yet on when it will officially become available, but we will keep you posted.

Popularity: 5% [?]

In some breaking pre-launch news……one of the most exciting items to hit the market in some time, is now officially in pre-launch, and many are saying that this product will revolutionize the diet supplement industry.

A new company called “My 03 World” has developed a product called FORM. This product, their flagship product, is said to have the same effects as Gastric Bypass….all in a pill.

The product acts like a sponge in your stomach, taken an hour or so before eating, the small pill, filled patent pending Microbeads, expands in your stomach, limiting the amount of food your body feels that it needs and making you feel a lot more full. The microbeads expand to up to 500 times their actual size and fill around 30% percent of your stomach. This cuts down on food and calories consumed. The pill is all natural is NOT a chemical, it is a completely safe and natural substance that is a bit like gelatin and has been proven safe and effective.

Some claims being made about the FORM pill are that it works 100% percent of the time and there are absolutely NO negative side effects. The patent pending microbeads are FDA Registered and contain no drugs or stimulants. You can still register early to become a founding distributor until 8/1/08.

I have to tell you, i’m VERY excited about this product. I’ve seen a demo with my own eyes and it is pretty amazing. I’m lucky to have a sample of the product and i will report back to you on its effectiveness as soon as i test it out. The product is patent pending and first to market. There is nothing else like it to my knowledge. And the best part is that it is all NATURAL with no stimulants or chemicals, and no adverse side effects like many diet products on the market today. The product is reportedly going to cost around $60 dollars a month, although no price has been set to my knowledge. We will report back to you and keep you up to date on this product as we learn more.

Popularity: 5% [?]

XanGo, the nutritional juice company that generated an estimated Billion dollars by selling only 1 product, its Mangosteen Juice, now has another product to offer the world. The XanGo 3SIXTY5 whole food nutrition formula is now available to the public. As of May 31st, the 3SIXTY5 is available in XanGo’s largest markets, the U.S, Canada and Mexico. XanGo will expand the offering to its international markets throughout the year.

The new whole food multi-vitamin nutrition brand incorporates the magosteen “super fruit” with phytonutrients from 12 fruits and 12 veggies as well as a blend of vitamins, minerals, essential fatty acids and CoQ10. It’s basically the power packed Mangosteen XanGo juice, in an edible form.

3SIXTY5 is available in a men’s formula and women’s formula to target the needs of each specific group. The women’s formula has higher nutrient elements to promote bone health, while the men’s formula has elements to promote prostate health. Both formulas aim to promote cardiovascular health as well as bone and joint nutrition. Each package is a 30 day supply of 60 packets (AM/PM)

“Taken together, 3SIXTY5 and XanGo Juice provide a daily whole nutrition regimen,” said XanGo Founder and Chief Executive Officer Aaron Garrity. “Through the introduction of XanGo Juice nearly six years ago, we established a new category and grew to a billion dollar brand. 3SIXTY5 advances our category and gives XanGo distributors additional opportunity to build their businesses with a complete nutritional product line.”

The XanGo juice has really taken off over the past few years and the company has made millions off just this one product. The XanGo juice has such a large following, that it only seems natural they would capitalize on that and add other products. XanGo is really pushing that the 3SIXTY5 works its best when taken with the XanGO juice, and since XanGo has such a large audience, I’m sure they will have no problem selling the nutritional formula as well. The juice market is also so competitive it seems that even XanGo knew that in order to stay on top, they had to expand, and give their audience something new.

Popularity: 6% [?]

Zrii - the nutritional drink company based in Utah that has received a lot of attention during its pre-launch during the last year - has officially launched its product. The launch event was a big glittery affair that featured over 4,000 of the company’s distributors.

Insiders at the event said that the launch, which took place at the Salt Palace Convention Center, featured huge displays on video screens and blaring music. The event included pep talks and inspirational speeches as well as a talk from company founder and CEO Bill Farley. Farley, former CEO of Fruit of the Loom, declared this event the largest launch in MLM history. While there is no data to back that up, apparently it was a big, glittery event.

Zrii, is based around the Amalaki fruit, a “super fruit” found in the Himalayan Region of India (or known as Indian Gooseberry). Zrii only has one product available which makes me believe that they have patterned themselves after Direct Competitor, XanGO, who has seen enormous success with only one product. Zrii is backed by the Chopra Center for Wellbeing, founded by world renowned doctor, Deepak Chopra, a native of India. Chopra addressed the distributors at the launch, one of the highlights of the event.

The idea behind Zrii came from Farley’s interest in fitness and health as well as a friendship with Chopra. Farley expects the company to take off quickly and he anticipates that in the next five years, Zrii will become a global brand doing sales in excess of $1 billion dollars. During the month of May, while still in pre-launch, sales were $5million dollars.

The Nutrition/Energy drink market in the MLM world is becoming a bit crowded and extremely competitive. But, Farley, who was a CEO at a major billion dollar company, knows how to grow and run a business, and Chopra, an extremely popular and well respected doctor, has a huge following. Together, it will be interesting to see what they can do.

Popularity: 5% [?]