XanGo LLC has named Larry V. Macfarlane as the company’s newest Chief Marketing Officer.
MacFarlane comes to the company with over two decades of experience in the direct sales industry, having previously worked for several industry powerhouses including NuSkin Enterprises.
Larry Macfarlane has also served as President of Big Planet, since September 2003. Prior to this appointment, Mr. Macfarlane worked for Wind River Systems from 1998 to 2003, where he served as General Manager of network infrastructure and digital consumer markets. Previously, he served in executive positions at several high-tech companies, including President and CEO of Zinc Software, Inc. from 1994 to 1998, Vice President and General Manager of Computer Equipment Warehouse’s Utah region from 1992 to 1994, and President of Computers Made Easy from 1985 to 1992.
Macfarlane will be responsible for leading the company with new marketing and business initiatives. Macfarlane will work with others in the XanGo marketing team to lead all aspects of marketing including product management, marketing and branding.
In his previous role at NuSkin, Macfarlane served as a division president where he was responsible for developing new opportunities and helping to enhance the value of the NuSkin brand.
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