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The Oxyfresh line of dental products has been featured in this months Modern Hygienist magazine in their modern solutions section. The magazine features the Oxyfresh travel kits ($16.75), which is a complete oral care kit that meets all TSA guidelines and can be placed in carry on luggage. A few months ago we told you about the kit, which was featured on several new inaugural fights of Virgin America Airlines.

The magazine also featured the new Breath Spray ($3.25) from the Oxyfresh Company that comes in a refillable bottle that is both environmentally friendly and non-aerosol. The spray comes in a lemon mint flavor.

Additionally, Oxyfresh is highlighting their mouthwash ($10.50) this month amidst reports that other over the counter mouthwashes have led to some discoloration of tongue and teeth. There has been much talk lately in the dental world about a recent spot on the Today show, on NBC which featured a consumer report about allegations against Crest Pro Health that their rinse contains a product that over time will stain teeth. The FDA also released a statement backing that claim up saying that prolonged use of the Crest Pro-Health products may lead to some “tooth and tongue staining”

Oxyfresh is taking advantage of Crests bad publicity and is quick to point out that their alcohol free mouth rinses are clear and non staining. The Oxyfresh formula, which contains a patented ingredient, Oxygene, eliminates odor, whitens teeth and will not lead to discoloration of any kind.

While the NBC spot did not specify any other products or ingredients that may lead to the discoloration, it is easy to see when you look at most over the counter mouthwashes that there is something in those bottles that is not completely natural. Most are bluish or green color and most contain alcohol. If you are one of the many who use these products, it might be time to switch to the CLEAR, Non Staining alternative that Oxyfresh provides.

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Oxyfresh, (Coeur d’Alene, ID) Celebrities and members of the media were among the hundreds of people who received Oxyfresh dental products during Virgin America’s inaugural flight to San Diego on Feb. 12. Oxyfresh’s Dental Travel Kit was chosen by Virgin America to be included in gift bags that were given to VIPs on the airline’s inaugural flight from San Francisco to San Diego.

Started in August 2007, Virgin America said it will serve as many as 10 cities within its first year of operation. Owned in part by British billionaire Richard Branson, the carrier already flies to San Francisco, Los Angeles, Las Vegas, Washington, D.C., and New York City. Virgin America said it will start flying to Seattle March 18. The inaugural celebration began with a send-off reception featuring a San Diego-style surf band and a ribbon cutting on the new route at the San Francisco departure gate, where Mr. Cush and Virgin Group Founder and Chairman Sir Richard Branson welcomed VIP guests on the airline’s first flight to San Diego.

Virgin America officials were impressed with Oxyfresh’s new boutique-style dental packaging and premium products that have been trusted by people around the world for 25 years. Over the past six months, Oxyfresh has been working on new contemporary boutique-style packaging that reflects the company’s commitment to excellence. The Oxyfresh Travel Kits are attractive and lightweight. The travel kits are clear, so contents can be easily viewed and sizes meet all FAA regulations and guidelines for carry-on. It was an easy decision for Virgin America to include it in the gift bags. Oxyfresh products have recently been seen in Prevention Magazine, Esquire and were even a part of the Academy Awards gift bags in 2007.

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